Fuller's earth is excellent at absorbing excess oil from the skin, making it beneficial for oily and acne-prone skin types. It helps mattify the skin and reduce shine. It has cleansing properties that help remove dirt, sweat, and impurities from the skin's surface and pores. This can prevent clogged pores and reduce the occurrence of acne and blackheads. It gently exfoliates the skin, removing dead skin cells and promoting a smoother complexion. Regular use of fuller's earth can help improve skin tone and texture, making the skin appear brighter, more even-toned, and reduce the appearance of blemishes, dark spots, and pigmentation with consistent use. Fuller's earth has a cooling effect on the skin, which can help soothe irritation, inflammation, and sunburns. Fuller's earth can also be used as a natural shampoo alternative to cleanse the scalp and hair. It helps remove excess oil and product buildup without stripping the hair of its natural oils. It helps control dandruff and balances oil production, promoting healthier scalp conditions.